HireSmart Supports Top FFA Ag Communications Team in the U.S.
HireSmart Supports Top FFA Ag Communications Team in the U.S.
Katie Carrouth and her teammates, Abbi Adams, Anna Moon, and Anna Kate Mathis, laugh at the video of their surprised faces when they learned that, “Yes!” they’re the best in the nation.
The Madison County FFA Ag Communications team earned first in the U.S. at the 96th Annual National FFA Convention and Expo.
“All of us were so shocked, and since then, we’ve all re-watched the clip so many times, just laughing at our own expressions,” said Carrouth. “It was super sweet to have that moment filmed so we can all remember it.”
Adams, who placed sixth overall in the individual competition, said the moment was intense.
“To me, it felt we were the only people in the room,” she said. “All of my senses were both heightened and subdued at the exact same moment. It was a feeling I had never felt before. When they announced the second-place team and we realized we had won, I remember a feeling of shock. It wasn’t until we left the stage that my sobs began, and I realized my hands were numb from stress.”
The quartet got a boost from HireSmart Cares, a nonprofit focused on helping youth develop job skills, which provided grants for Madison County FFA members, including the ag communications team, to cover costs associated with the trip.
A call to action: HireSmart Cares aims to help youth realize their potential
A primary focus of HireSmart is encouraging youth involvement in agriculture, which involves spreading the word about career options and the relevance of ag in so many aspects of life.
That’s also the focus of ag communications teams — providing the public with a greater understanding of agriculture.
Adams, a student at Wesleyan College majoring in English education and minoring in communications, said the importance of ag communications often goes overlooked.
“Without agricultural communications, nobody would know anything relating to the agriculture industry,” she said. “‘Ag Comm’ hopes to create advocacy and transparency. It is important for the future of the agriculture industry as it will help connect consumers to farms and major corporations.”
Carrouth, a singer/songwriter and music producer getting a Bachelor of Arts in Music at Georgia College and State University, said the agricultural communications focus in high school “allowed me to branch out and try more things that challenged me which has helped tremendously at college.”
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She wasn’t raised on a farm, “so I always felt a bit left out of that sector,” but she has relatives and peers in agriculture.
“I saw the need for bridging the gap between non-traditional and traditional agriculturalists through activities of the FFA such as the agricultural communications CDE,” said Carrouth.
She added that reaching consumers to educate them about agriculture is “one of the most important things for the agriculture industry to focus on.”
Adams and Carrouth said the team’s first-place finish in the U.S. was a byproduct of the companionship they felt as they worked toward a shared goal.
“The four-person team dynamic is really special because it allows four separate approaches to creativity to be combined into one cohesive project,” said Carrouth. “This competition is a lot of work and has many parts to complete, so having a team like ours is super important. As far as taking first place, I feel that it comes down to our passion for it. We all wanted to do well, so we put every ounce of effort we could into it. We are also very good friends, so teamwork skills came naturally.”
Adams said the “contest brought us closer than we ever imagined.”
“While we worked through every step of the way, we understand each other as well as the vision we hoped to create,” she said. “We practiced compassion while simultaneously holding each other accountable… We wanted to keep practicing and tweaking the fine details because we wanted to be the best, and we didn’t quite know what that meant at a national level. We all care about this contest so incredibly much. We didn’t only want to win for ourselves; we wanted to win for each other.”
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HireSmart Cares applauds the FFA team for their commitment to each other and their hard work toward a shared goal. If you have a workforce development idea and would like to share it with us, email info@hiresmartcares.org. To contribute to our efforts to help today’s youth be tomorrow’s leaders, click here.